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WP Elevation WordPress Business Podcast

The WP Elevation Podcast

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Troy Dean
Troy Dean
Podcast Episode #242
Troy Dean
WP Elevation

2019 Recap: The Top 10 Episodes, WP Elevation Milestones and More

In the final episode for 2019, Troy looks over the past year and celebrates milestones both within and outside the walls of the podcast studio. But that’s not all. He recaps the top 10 episodes of the WP...

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Balance
Annie Wright’s Tips for Using Neuroplasticity to Overcome Impostor Syndrome

If you’ve never heard the term “neuroplasticity” before, this episode of the WP Elevation podcast will change that. Psychotherapist and coach Annie Wright join Troy to explain how negative self-talk and beliefs can affect every aspect of our lives, including our businesses. She breaks down the concept of neuroplasticity and how it can be used to condition ourselves to have a more positive mindset and overcome impostor syndrome in the process.

Nir Eyal Talks About the Psychology of Distractions and How to Overcome Them

Have you ever thought about how much more productive you’d be or how much money you could make if only you kept your hands off of your phone or your mind from wondering what’s happening on Facebook? In this episode of the WP Elevation podcast, Nir Eyal talks about the research he’s done on the psychology of habit-forming products, what he’s learned about overcoming distractions and the books he’s written to capture both of these ideas.

 
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Getting Clients
Content Marketing 101 with Jeff Bullas

So to help you with your content marketing, we've dived back into the vault and found this incredibly helpful podcast where I interviewed my good friend Jeff Bullas who is the man when it comes to blogging, content marketing and gaining maximum exposure. This is a republish of a post from 2017 but it's still highly relevant. Enjoy!

Kim Barrett Shares the Keys to Business Success

Kim Barrett is the founder of Your Social Voice, a social media lead generation agency and a best-selling author and speaker. But that’s not really what he came to the WP Elevation podcast to talk about. Instead, he and Troy touch upon his entrepreneurial beginnings as well as how he’s found lasting business success working in the Facebook advertising space.

 
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Growth
2019 Recap: The Top 10 Episodes, WP Elevation Milestones and More

In the final episode for 2019, Troy looks over the past year and celebrates milestones both within and outside the walls of the podcast studio. But that’s not all. He recaps the top 10 episodes of the WP Elevation podcast along with all the really cool resources and insights that came out of them. Want to give your brain and business a major workout one more time before the year ends? Give this episode a listen or check out the shownotes below.

How to Measure the Health of Your Business with Simon Kelly

In this episode of the podcast, Simon Kelly and Troy Dean reunite to talk about how to measure the health of your business with five key metrics. But it’s not just about measuring positive or negative cash flow. The scorecard they present assesses both the health of your business as well as you the business owner. Watch the video or keep reading below to find out why that matters.

 
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Processes
Noah Britton Shares His WP Elevation Success Story

If you’ve been on the fence about WP Elevation, there’s no better way to get off it than by hearing a first-hand account of what it’s like. In this episode of the WP Elevation podcast, Noah Britton talks about his business before and after WP Elevation, and how better processes and a change in mindset helped him cut his client list in half while tripling his revenue. This is his success story.

Product and Time Management Tips from Liquid Web’s Christie Chirinos

In this episode of the WP Elevation podcast, Troy is joined by Christie Chirinos, the product manager of managed WooCommerce hosting at Liquid Web. There’s more to this episode than just talk of managed hosting though. Tune in if you want to learn more about what product managers do as well as to learn how Christie uses the Eisenhower time management matrix to decide which fires to put out each day.

 
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Recurring Revenue
Brian Casel Explains Why Productised Services Rule

Serial entrepreneur and full-stack product designer/developer Brian Casel visited the WP Elevation podcast to talk about the value of selling productised services. And although his background is in design, Brian has created a wide variety of products, including a website-as-a-service, a done-for-you content marketing program and an online course. All of which he discusses on this jam-packed episode of the podcast.

How Suraj Sodha Found Success in Recurring Revenue

WP Elevation alumnus Suraj Sodha tells the story of how he found great value (and profitability) in recurring revenue business models. But he didn’t stop at selling WordPress maintenance plans to clients. Suraj created WP Maintain, a WordPress maintenance company solely dedicated to providing top-notch after-care for website owners and other web designers.

 
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Tech
Why We Need Higher Quality Backups According to Akshat Choudhary

As a WordPress consultant, you’re always on the lookout for solutions to make your job easier while helping you get your clients better results. But you have to be careful about adopting new tools. Use the wrong one and it could cause more issues than there were before. That’s why Akshat Choudhary and the team behind the BlogVault backup plugin have taken extra care in developing their product… over the last seven years.

Email Marketing & List Hygiene Masterclass with Paul Sokol

In Part 1 of his email marketing masterclass on the WP Elevation podcast, Paul Sokol talked about campaign planning and automation. In today’s episode, he dives into Part 2 and the subject of list hygiene. Follow along as Paul demonstrates various strategies for assessing the health of your list and using email to build better relationships with the people on it:

 
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Meet Our Presenters

Troy Dean AUS

FOUNDER WP ELEVATION / TEACHER

I am co-founder of WP Elevation and Video User Manuals.

The reason I get out of bed every day is because I love helping WordPress consultants build a successful business.

I do this through webinars, coaching, speaking, consulting and heading up the awesome community at WP Elevation.

My Favourite Podcast: This American Life
Kristina Romero USA

BUSINESS COACH

Kristina Romero is a digital business consultant working with small businesses and entrepreneurs. She began as a website developer with her company KR Media & Designs creating websites for companies that included Coca-Cola Company, Food Network, and Hollywood celebrities. Recently, Kristina is the founder of WP Care Market where she connects small business owners with quality website professionals for ongoing website care. She currently resides outside Washington D.C. and enjoys being a mompreneur, raising her family and growing her businesses.

My Favourite Podcast: Marie Forelo: MarieTV

Cath Hughes AUS

BUSINESS COACH

I work with small business and I love what I do. I’m passionate about design, custom solutions and creating sites that solve problems and facilitate growth for my clients businesses. I am also mad about user interface stuffs, and empowering people to use WordPress but not be stressed by it. I love training and I love helping people. I am an active member of the WordPress community here in Australia, and online.

My Favourite Podcast: Chat 10 Looks 3

Michael Killen UK

BUSINESS COACH

I run SellYourService.co.uk, which teaches WordPress businesses how to build and sell marketing automation funnels to their customers.

ANY WordPress website can be turned into a marketing automation funnel. Combined with my email marketing series, you can build a sweet marketing machine for your business and website that drives traffic, converts leads and makes sales. Then, use that exact knowledge to sell marketing automation funnels to your customers (:

I love working on my business, I love surfing and I love eating. Simples.

My Favourite Podcast: The Weekly Planet

Gin McInneny AU

BUSINESS COACH

Gin McInneny is Community Manager at WP Elevation. She has experience in website development, marketing, education and career development. Gin brings these skills plus her unique enthusiasm to the wonderful world of WP Elevation.

My Favourite Podcast: The Slow Home Podcast

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