Number One hundred-one Refer them a client
G'day. I'm Troy Dean, from Video User Manuals and WP Elevation. This is ‘The 101 Ways to Elevate Yourself and Demand Higher Fees: A Practical Guide for WordPress Consultants to Start Attracting Better-Quality Clients, Work on Better, More Interesting Projects, and Get Paid Better Fees'. Let's go elevate.
Number 101 in the 101 ways to elevate: Refer them a client. I know this might sound a bit cheesy or a bit obvious, but the best way to get referrals is to give referrals. Make your client an offer they can't refuse. I have a pre-written email that I send my clients that basically says, “I've been going to some networking functions recently, and I've expanded my business network quite a bit and I realized that I've probably got some new people in my network that could benefit from what you guys do. Can you tell me a little bit about exactly who your perfect client is? If I could refer you some new clients, who you want them to be? What industries, what sized business? Who are you looking for? Are you looking for new clients? If you are, who? Because I might be able to refer you some work.” Small business owners love nothing more than people referring them business. The best way for you to create referrals for you business is to give referrals to the other people in your network. Way Number 101 that you can elevate yourself and demand higher fees is to start referring clients to your network.
I hope this has been fun for you. It's certainly been fun for me. This, again, is the 101 ways to elevate yourself and demand higher fees. Of course, I wouldn't be a marketer unless there was a bonus. That's right; there is another way. In the next video, I'll reveal the bonus way, the quickest way, that you can put your fees up. Until then, go elevate.
Make sure you subscribe to the ‘101 Ways' podcast, in the iTunes Store. Just search for ‘101 Ways to Elevate', or visit us at WP101Ways.com and download the free ‘101Ways' e-book.